I went to the Xperia Launch Party last week held in the Old Sorting Office on New Oxford Street, by Sony Ericsson. During the day the whole place was transformed into a public exhibition where the public could walk in and check out the Xperia Play handset whilst also enjoying the great atmosphere created.
Check out the great pics from during the day on TheAverageGamer – looks pretty brilliant! Events conspired against me as I had planned to attend during the day to try and check it all out, but I did make the VIP Launch Party in the evening, which to be frank, was a party! Fellow blogger and amazing amateur photographer @JonChoo, has captured some awesome pictures of the night, which if you’ll notice contains images of Tinchy Strider, who was headlining the night. Check out his views of the night also.
For me personally it was a case of just turning up and enjoying the event arranged. Too many times I find myself going to events and not enjoying or appreciating the efforts put in to having a good night. This was not the case this time around. Although I did get to meet a few Twitter folk for the first time: @Dan_Vivian and @TomRPI and as usual catchup with many fellow bloggers and usual socialites; my mindset was to be just relaxing to the thumping bass, enjoying the free booze and noodles and hanging out.
Whilst there was a shortage of beers during the night (which was testament to the efforts made by all to enjoy the evening) this was quickly rectified. Whilst it was a struggle to get any long conversation going, this was of course a party. A pretty well organized, funded and enjoyable one at that.